How to Prep for a Website Redesign: A Client’s Guide
Thinking about a website refresh?
Whether you’re rebranding, launching a new offer, or just ready for a more modern look, a little prep goes a long way. Here’s how to get the most out of your Squarespace website redesign process.
1. Clarify your goals
What do you want your website to do better? More bookings? Increase sales? Clearer messaging? Knowing your goals helps your designer (that’s us) make recommendations and redesign your Squarespace website to achieve your goals.
2. Gather your assets
Logo files (preferably in SVG or PNG)
Brand colours and fonts
Updated copy or content outlines
High-quality images or stock preferences (we can source these for you)
3. Review your current site
What’s working? What’s not? Make a quick list — this helps us keep what’s effective and improve what’s not. Don’t worry if the list isn’t comprehensive, a starting point will help us understand your goals.
4. Think about functionality
Do you need an online shop, a booking system, newsletter signup, or course integration? The more we know upfront, the smoother the build.
5. Be open to strategy
A good redesign isn’t just about looks — it’s about aligning your site with your business goals. We’ll guide you through what’s possible for your business as well as your Squarespace website and what’s worth investing in.
Ready to start?
Get in touch to arrange your free Squarespace website redesign discovery call.
